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Following the photo contest “Galaxy AI understands Vietnamese – Honoring Vietnamese tourism” launched on April 18, Samsung Electronics Vietnam introduces the “One night of becoming a scholar” experience journey with the theme “Galaxy AI understands Vietnamese” at the Temple of Literature – Quoc Tu Giam, Hanoi. The experience journey is open to the public from 18:00 – 22:00 every day, from April 22 to 27, 2025.
Delegates perform the ribbon-cutting ceremony to open the program
Passing through the gate of the Temple of Literature – Quoc Tu Giam, visitors are led on a journey that reminds visitors of more than 1,000 years of tradition of studiousness – the cradle of knowledge and the spirit of respecting teachers of the Vietnamese people. Here, in the “One night of becoming a scholar” experience, visitors will transform into ancient scholars, experiencing each stage of the journey of self-cultivation and career establishment in feudal times, with the companionship of the Galaxy S25 series. The Galaxy S25 series acts as a “powerful AI tour guide” accompanying visitors on every step of the journey to explore the heritage.
Ancient examination scene is recreated
Inspired by the ancient imperial examination journey, the program is divided into 5 areas: Registration – Introductory – Discussion – Examination – Respect for the Way, recreating the journey of self-cultivation and career of ancient scholars from a modern perspective. Throughout the journey, at each sightseeing spot, Galaxy AI opens a gateway connecting the past and the present, joining Vietnamese users on a journey of knowledge that has lasted for 1,000 years.
Use Samsung’s Galaxy AI to search for information and interpret Han Nom in the Temple of Literature – Imperial Academy
At the registration area, 3D mapping technology recreates the story of “Nghê chầu phượng múa” to welcome students to enroll in the school. Passing through the Dai Trung Mon gate, users continue to join Galaxy AI to learn about the great teachers, the origin of Vietnamese philosophy: Teacher Chu Van An – the first rector of the Imperial Academy and Ly Thanh Tong – the king who founded the Temple of Literature. Next, visitors will be immersed in the space of ancient teacher’s classrooms, from the first lesson about “human nature is inherently good” to the works of talented Vietnamese people.
Scene of Vinh Quy Bái Tổ
In the discussion area, Galaxy S25 series and visitors transform into students – the ancient Imperial Academy’s students, discussing every night the works of the sages under Khue Van Cac (the beauty of the Khue star) with the meaning of “beautiful and good literature”.
With the support of Galaxy AI, visitors in the role of candidates confidently enter the central area of the examination tents of the ancient imperial examination, testing their abilities with the exam questions “Marking the individual and Vietnamese identity in modern times”.
Young technology enthusiasts are excited about the experience of “Galaxy AI understands Vietnamese
Honoring Vietnamese knowledge”. The final area is a place to honor the core values of Vietnamese philosophy: respecting teachers, encouraging learning and encouraging talent. The Galaxy S25 series will suggest famous Vietnamese and Korean educational quotes, connecting the two countries’ cultures through similar ideas about education, courtesy and gratitude.
Mr. Le Xuan Truong – Director of Marketing and Communications, Mobile Experience, Samsung Electronics Vietnam
Mr. Le Xuan Truong said that through the journey of experiencing the Temple of Literature – Quoc Tu Giam with Galaxy AI, Samsung hopes to bring domestic and international tourists a new perspective, where technology blends harmoniously with the depth of culture and national history.
Galaxy AI is not just a support tool, but also a multilingual smart companion
Galaxy AI is not just a support tool, but also a multilingual smart companion, now proudly able to understand Vietnamese and sympathize with local values. Integrating technology into cultural experiences will help visitors to the Temple of Literature – Quoc Tu Giam approach national heritage in a more modern, closer and practical way. This is also Samsung’s orientation in applying technology to preserve and promote Vietnamese values in a sustainable way.
Within the framework of promotional activities for the event, Samsung launched a preferential program for Grab users in Hanoi. From April 22 to May 20, visitors traveling to the Temple of Literature – Quoc Tu Giam by GrabCar and GrabBike services will receive incentives of up to 20,000 VND for each trip (detailed terms and conditions will be updated on the Grab app.
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